What is this? T–Shirt by PUGMENT

Campaign T-shirt by Japanese fashion brand PUGMENT.

Since its establishment in 2014, PUGMENT has focused on the image of fashion and the relationship between people, and has been presenting clothing that encourages a different perspective on existing values, environments, and information. This product is also a simple T-shirt with a slogan printed on the chest, but a logo reminiscent of a tag is also printed on the back neck, encouraging the wearer to think and wear it independently.

"People who question everything. People who never forget their sense of humor. People who know the joy of discovery. People who decide their own answers. The slogan "What is this?" to have a different perspective on existing values, environments, and information.Creation is born from discoveries and questions, it exists in everyday life, and it is open to everyone, not just creators. It contains the message.”- PUGMENT

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Title: What is this? T–Shirt
Artist: PUGMENT
Produced in 2021
Silkscreen print, cotton 100%
Body color: white
Made in Japan
Size | S/M/L/XL
¥6,000 + tax

100% cotton. Silkscreen print. made in Japan.

Back length / Body width / Shoulder width / Sleeve length
S | 66cm / 49m / 44cm / 19cm
M | 70cm / 52m / 47cm / 20cm
L | 74cm / 55m / 50cm / 22cm
XL | 78cm / 58m / 53cm / 24cm